Barbra plays the role of the CEO’s information custodian, keeping the CEO updated of relevant developments and helping them understand communication issues.

In today’s world where a company’s brand is key to its survival, Barbra is your chief corporate brand guardian and delivers evidence-based integrated brand and communications strategy across all channels.

Barbra’s energy, passion, authentic and insightful content earns the attention of audiences and delivers brand and industry positioning with precision and impact. She uses evidence or data-based insights to help brands and organisations develop and deliver memorable brand stories.

Women Leading Business Association (WOLBA) is a volunteer established to help entrepreneurs in agribusiness and food to build their brands, share best practice and build each other up.