Ready or not…Just Get up and Start

business plan

Whether your business plan is complete or not…Just Get up and Start. A few weeks ago I said yes to an opportunity of a lifetime – an opportunity that has always been close to my heart, an opportunity to work with and empower other women to become business leaders. I am excited by the turn […]

Evidence-based Communications

communication planning

Evidence-based Strategy Development Evidence-Based Communications ends the guesswork You have landed that role in communications and you know you have to come up with a communications strategy. In marketing and communications, strategy determination, planning, implementation and measurement of return on investment must always be #evidence-based. This methodology makes certain that all campaign plans are informed […]