Barbra’s energy, passion, authentic and insightful content earns the attention of audiences and delivers brand and industry positioning with precision and impact. She uses evidence or data-based insights to help brands and organisations develop and deliver memorable brand stories.
For the sake of the young people...and future generations. I reflect on how a career in agriculture was not top of my mind when I was growing up and planning my career. Besides the lack of access to information, I was also negatively influenced by perceptions associated with the industry in many developing countries.
“We cannot allow difficulties to discourage us. Roadblocks may cause us to alter our course a bit, but we cannot let them deter us from our destination." — John Wooden
I was recently in Ethiopia and as always got off the beaten path, mingled and took time to learn about agriculture in Ethiopia, their way of life, culture, and national diet.